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Nearly $300B of U.S. internet ad revenue in 2025.
IAB/PwC reports $294.6B, +13.9% YoY. The category picture includes search, social, video, display, commerce and creator advertising.
U.S. internet ad revenue trajectory
Five independent category snapshots
U.S. DIGITAL
Category definitions can overlap in the IAB/PwC report, so this is a constellation of metrics rather than an additive pie.
A large mobile-connected market with 82.8M internet users.
DataReportal's Digital 2026 Bangladesh report uses late-2025 data and reports 186M cellular connections, 82.8M internet users and 64M social media user identities.
Platform planning signals
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Data with the date and methodology visible.
We intentionally label published market numbers by source and time period so visitors can distinguish research from AdGo's fictional examples.